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Klüg sounds like Glück

In Palma since 2021. Glück is German for happiness. That is where the name comes from — and the motto with it: happiness is shaped like a burger.

We started by being first

In 2021 we opened in Blanquerna with something Mallorca did not have: a real smash burger. An Argentinian team, a griddle, and the conviction that beef is pressed, not stacked.

A tray of freshly baked potato rolls

Nothing arrived by accident

The beef, the bun and every ingredient were designed for the person sitting at the table. That is why the bun is made of potato, and why the patty can change without touching the recipe.

A place people come back to

The aim was never to sell loose burgers, but to build a burger culture in Palma: somewhere to meet family and friends. Five years on, we are two places.

Close-up of gringas fries with melted cheddar and smoked bacon

A new burger every month

The menu does not sit still. A new burger arrives every month, and if it works it stays. The vegan ones are fully plant-based, not a trimmed-down version of something else.

A pint glass with the Klüg logo next to a burger

Beer list

On tap, bottled and craft, Spanish and international. Gluten-free and alcohol-free too.

A table tonight?

Your location

Pick a location and the whole page follows: phone, booking, hours and route.